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Your Personal Brand is the Most Important Thing for Your Career
Empower your voice and boost your credibility
Empowerment is key.
Many of us can reach a stage of stagnation in our careers. We can stumble through many crossroads or forks in the road that challenge us to stick with what we know, or twist for something different.
Equally, we can be in the perfect job, with an ideal role and maximum motivation but even in this apparent ideal state, it’s common to become dependent on the companies we work for.
Our value is dependent on how committed they are to training, or how invested they are in our futures. We feel a reliance to those we work for, a reliance on our employer — one that can grow heavy.
The difference with career trajectory in 2019 is that we have more power and control over our voice and progress than ever before; it’s just for many of us we’re channeling energy into one place only.
It’s the ultimate version of putting all your eggs into one basket.
The personal brand has never been more important. And by personal brand, that doesn’t mean flexing how many hired supercars and yachts you can squeeze into your Insta, it means pursuing a considered and strategic approach to empowering your voice, network, skillset and knowledge-set.
